BLOG ARCHIVE 2011

LLOYD'S PHARMACY RAINHAM KENT

01/06/2011
Staff and customers at Lloyd's pharmacy, Rainham, Kent
The brief for the shoot was to cover some interior images of the whole showroom, the Betterlife living areas and the staff that were part of this new venture. Their was a steady flow of customers which gave me the opportunity to incorporate them in to the photos. I used the tripod and 3- 4 second exposures fro the interior photography and then hand held with a mix of fill in flash and ambient light for the people shots.

As the Rainham Lloyd's store is the first in the country to have the Betterlife branding the photographs will be used for a variety of different purposes, web, magazines, brochures and papers so I had to cover portrait and landscape styles for each of the images. The areas have been very thoughtfully laid out and with a consultation area as well make for a very relaxing environment for customers to talk to the Lloyd's staff in. Next back home to edit the images fro the client as they have a deadline to meet and then off to Canterbury Cathedral for some slightly different interior photography.