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The car dealer photography in Kent today covered Ashford, Canterbury and Maidstone with a brief to cover various portraits and scenarios for the dealers marketing campaigns. I used a mixture of natural light with a reflector and some off camera flash for the workshop photographs in the Nissan service department. I used a shallow depth of field for all photographs as this then gives the designers of the marketing materials to overlay text and logos on the leaflet and online banners.

Founded in 1972, Motorline Group continues as a family-owned business and has now become one of the South East's largest motor groups, with dealerships located across Kent, West Sussex, Surrey, Berkshire, Bristol and South Wales. From the first Toyota franchise in Canterbury, awarded in June 1976, Motorline now represents ten car brands - Volkswagen, Toyota, Lexus, Renault, Dacia, Hyundai, Peugeot, ŠKODA, Nissan and Maserati - as main car dealers with both new car and used car sales, as well as all the aftersales services you would expect from a main car dealer.
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